The Week of January 22nd, 2006: IN BLACK HISTORY

JEROME "THE BUS" BETTIS

Jerome "The Bus" Bettis began his football career at the esteemed University of Notre Dame in 1990. This strong foundation propelled him into the National Football League when he was the picked 10th overall in the first round of the '93 draft by the Los Angeles Rams.

Jerome's highly successful rookie campaign gamered him many post-season accolades including NFL "Co-Rookie of the Year" honors, Rams MVP and The Sporting News Rookie of the Year. He became 1 of only 8 rookies to rush for 200 yards in a single game the first Rams rookie to rush for over 1,000 yards since Eric Dickerson. These are just a few of the accomplishments that earned Bettis his first trip
to the Pro Bowl.

His 3rd trip to the Pro-Bowl and many other accolades ensured, as his footing in the
world of professional sports became stronger and stronger. At this point Jerome
became the manifestation of the citys values. This grit, determination and discipline would soon help him launch several diverse business ventures and become one of the worlds best known personas, The Bus....read more.

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